Pagani (carbuzz.com)
“Italian automaker’s artistic masterpieces find a home in Miami’s thriving hypercar culture”
Pagani, the renowned Italian automaker, is strengthening its foothold in the American market with the establishment of a new showroom in Miami, Florida. This exclusive dealership serves as an extension of the Pagani atelier located in San Cesario sul Panaro, Italy. Collaborating with Prestige Imports, a leading luxury car dealer in North Miami Beach, Pagani has created an exquisite space designed to provide a bespoke experience for wealthy clientele.
The newly opened Pagani of Miami showroom offers a luxurious and welcoming environment, filled with Pagani furniture and cutting-edge visualization tools. These tools allow customers to digitally configure their dream car while experiencing the opulent materials used in Pagani’s craftsmanship, including leather, carbon fiber, aluminum, and titanium. The showroom’s aesthetics, such as exposed brickwork and tasteful glass finishes, are reminiscent of Pagani’s Italian factory and museum, creating an ambiance that mirrors the exclusivity associated with luxury jewelry and watch boutiques.
Christopher Pagani, Marketing Director for the brand, emphasized the significance of the Miami location, stating, “Florida has the potential of being one of our strongest markets, and Miami is the epicenter of Florida’s hypercar culture. The Pagani of Miami showroom will create a home for our clients, a place where they can continue to feel connected to the brand.”
With nearly 50 years of experience in the luxury and exotic car trade, Prestige Imports is well-equipped to represent Pagani in Miami. Currently, there are only five authorized Pagani dealerships in the United States, with showrooms located in Dallas, San Francisco, Beverly Hills, Greenwich, Connecticut, and now Miami. This expansion signifies the importance of the American market for Pagani, aligning with the brand’s plans for future supercar releases. Miami, known for hosting the Grand Prix and attracting a multitude of wealthy car enthusiasts, presents a prime opportunity for Pagani to build a personal relationship with affluent Floridians.